Territory: Worldwide. Term: One (1) year from the date of brand's first public use of the Materials in each of the Northern and Southern Hemisphere, which is estimated to be on or around Flow 2 Launch: 1/30/2026, Flow 3. Launch: 3/5/2026 in the Northern Hemisphere and approximately 6 months after that date in the Southern Hemisphere due to opposite seasons. The Term(s) are specific to each hemisphere, and usage initiates from the date of first usage in any medium in each hemisphere. Initial Public Appearance/First Use: Flow 2 Launch: 1/30/2026, Flow 3. Launch: 3/5/2026. Channels: OOH, Print, Direct Mail, Store Use, Mall/Out of Store Use, Email/Internet/Viral Marketing/New Media, Video, Public Relations